
I don't know about you but I thought this was all some fake advertising gimmick. A joke. "The Bud Light Speaker Box!" Yeah. Right.
But it's real. The Bud Light Speaker Box is REAL!

It's a cardboard case of beer with a speaker built-in with a white plastic bezel around it. It has a plug to jack your iPod into.
The sheer genius behind this blows my mind. Budweiser portrayed and advertised this concept as a "dream" item for man when in fact, it was real all along! I walked into Giant Eagle a few days ago and saw them stacked up for sale! Brilliant.
Some people are reporting the "Bud Light Grooler" is also real but I have yet to confirm this. It wouldn't surprise me if it were.














